Maintaining employee engagement over the long term is one of the biggest challenges for HR and internal communication teams. While individual campaigns may deliver short-term results, creating sustained participation requires a more strategic and experience-driven approach.
This webinar explores how seasonal app campaigns, particularly betting games, can create ongoing engagement while strengthening workplace communities. Participants will learn why these campaigns are effective, how to structure them for maximum impact, and which metrics can help measure success. The session also shares practical guidance on campaign planning, participation drivers, and how to achieve meaningful results with limited resources.
The webinar features insights from Márk Neuhauser, Internal Communication Manager at Danubius Hotels, and is moderated by Fanni Varga, Head of Project Management and Customer Care at Blue Colibri.
