With around 8,300 employees, 21 member companies, 7 locations in Hungary, and operations across 4 countries, VIDEOTON faced the challenge of communicating consistently across a large and complex organization. A significant part of the workforce works in blue-collar roles, where traditional corporate digital channels are not part of everyday work.
The company wanted group-level communication to reach every level of the organization while also strengthening a shared VIDEOTON identity and creating practical value for employees in their daily work.
