Generations and internal communication: content and channels

But how do you address an employee who once held an internal company magazine in their hands, and how do you address a highly digitally-connected Generation Z employee?

‍What content should we produce for different generations of employees and what do we need to know about baby boomers, Generation X, Y and Z?

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Perhaps not everyone remembers the internal company newspapers of the time, which could be physically leafed through, had a smell of print, photos and texts alternated, and where employees at other sites could find out if someone had left or joined the company, or if someone had a child.

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But in today's fast-paced and changing world, internal communication has become strategic. Staff shortages and employee expectations demand ever faster and more useful and, where appropriate, entertaining content.

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(The podcast is only available in Hungarian!)

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A conversation with István Takács, Head of Communications at Continental Hungary Ltd. and Renato Tóth, psychologist at DokiApp.

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The podcast is available on anchor.fm, Google and Spotify.

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‍More fresh and inspiring stories and professional articles about digitalisation, corporate culture and internal communication on Connect Magazine.

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