The Hungarian startup Blue Colibri, which deals with organizational internal communication and the digitization of employee education and administration, raised 1.250.000 EUR. In addition to their former investor, OXO Technologies Holding Plc., this time Bonitas Capital Fund II joined the second round. The innovative HR-tech team is devoting resources to international expansion, primarily to building a network of sales partners in Central and Eastern Europe and the DACH region.
Founded in 2019, Blue Colibri developed a platform to support engagement, organizational learning and internal communication. The simple, efficient and measurable platform works on both mobile and desktop, and provides opportunity for two-way communication as well as direct reachout to the whole workforce. In addition to the innovative application, Blue Colibri supports their partners in digitizing their administrative tasks, content production, and employee training. Since the company was founded, Blue Colibri has made day-to-day work easier for 50,000 employees in more than 60 companies and institutions.
The total amount of the investment is 1.250.000 EUR. Bonitás Capital Fund II will make a capital investment of 1.111.000 EUR, while OXO Technologies Holding Plc. Will supplement its previous investment of 138.900 EUR with a capital investment of 166.700 EUR in this round. The company is devoting resources to international expansion, primarily to building a network of sales partners in Central and Eastern Europe and the DACH region. On the other hand, additional complex HR administration functions are being developed. The current 22-person team is planned to expand to 35 soon.
Before the investment, it was also a busy period for the company in terms of developments – partly due to the effects of the pandemic. These have shown that effectively keeping in touch with employees is particularly important in those sectors where workers do not have a corporate e-mail address or a computer – such as manufacturing, commerce and hospitality.
“To serve emerging needs, we are constantly developing new features, which are very popular. In addition to our large corporate clients, more and more SMEs are also interested in the app, with which they can simplify HR administrations, mandatory occupational safety training and exams, or even book appointments or different resources (such as office space, pool cars, etc…), ”said Tamás Barathi, co-founder.
Blue Colibri App’s speciality is its’ flexible framework, which allows the system to be maximally tailored to the needs of the client, the corporate culture and its’ digital maturity. Some clients are using only Blue Colibri App’s one-way or two-way instant and measurable communication features, some replaced their intranet with the app, and the system can be also used to serve complex digital onboarding or e-learning needs, along with supporting wellbeing initiatives focusing on employee health.
During spring, Blue Colibri focused on community building and movement challenges in terms of developing the tool. With the new features, thousands of workers took part in the movement challenges; users collected several miles in various sports, and communities organized joint and regular workouts through the app. During the football EC, a betting game provided entertainment that was so successful that now it will be used for taking bets to the Olympics, and will be available to companies in the fall for various popular sports competitions – such as NB1, the NFL or the Champions League.
“In the upcoming period, in addition to the international expansion, we will continue to work on broadening our scope of services: in the autumn we are planning to introduce a new tool, called ‘Safety’. Our goal is to help to coordinate the mandatory occupational, along with fire & safety trainings and examinations of smaller organizations, ”shared co-founder, Viktória Fulai.
She also revealed that their pre- and onboarding feature has also been launched, making it easier for new hires to connect with peers and mentors at the company, or even accomplish various challenges during the weeks of integration.
Over the past year, the Blue Colibri team has not only celebrated the investment together, but they also won numerous professional awards. Among others, they ‘brought home’ some golds and silvers in relevant categories of the HR Komm Award and the HR Best award as the best HR tech solution, and they were also listed in the TOP 15 most promising Hungarian startups of StartUp Magazine.